Everyone
has a story to tell. Your business is an exciting story
waiting to be told to an enraptured audience--your
customers. And to tell your story in the most effective
way, you need a professional storyteller. So here I am.
I’m a little different from the many copywriters who
come to this profession from marketing or sales (or
technology, in the case of many technical writers).
I’m a dramatist. I received my Masters Degree in
Playwriting from Rutgers University, where I studied with
some of the finest playwrights and screenwriters in the
country. From there I was all set to go forth
and…write for businesses?
Well, yeah. I learned right away that the tools I’d
gained as a dramatic writer repurposed themselves
beautifully for copywriting. The same elements that make a
compelling play or film can arouse your prospects and
customers' emotions and inspire them to take action.
Suspense, humor, rising action, tension and release--the
skillful manipulation of these and other basic storytelling
tools will help you grab and keep an audience, whether
you’re on the stage or in the shop.
Are you ready to tell your story?
I’m ready to help.